

One-off
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Director(s):
DAMOISEL (MATHILDE)
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Producer(s):
ARTE FRANCE
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Territories:
Worldwide.
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Production year:
2017
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Language(s):
English, French
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Rights:
TV, DVD, NON-THEATRICAL, INTERNET, VOD
In 19th century Central America, a few entrepreneurial cowboys built an empire that enslaved populations and corrupted governments for over 100 years. The United Fruit Company thrived on unregulated capitalism; this film tells its story and that of its pioneers who feared neither God nor Man.
Until the 1970s, a multinational set up a monopoly by combining violence, repression, corruption, environmental destruction and a formidable marketing machine. It turned an unknown fruit into an instrument of fortune and domination.
The saga of a handful of conquerors who built an empire in Central America and invented the methods of one of the very first multinationals.
A dramatic tale of cynical adventurers, of visionaries of a modern and crippling capitalism, told like a Western.
Beneath the story lies the model of a multinational society that is still in operation today, and which leading economists analyze in the film.