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Mohei Honda is one of Japan's most innovative tea masters. He experiments, purifies and reinvents the ancient art of tea, which he presents as a perfect antidote to the frenzy of today's world.

Through the personal quest of this young, determined and visionary tea master, a whole generation takes shape, trying to build another Japanese society that could reconcile ancestral values and the modern world, where man and nature would have their full place. Mohei does not intend to stop at the Shizuoka region, at the foot of Mount Fuji, he also travels the country in a "tea truck" with, as his ultimate destination, the conquest of the Tokyoites...

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A road-movie that takes us on a trip all over the planet in search of pleasure, and the worlds of desire and sexuality.

Nothing is more universal than carnal desire, yet nothing is more diverse than the various masks it wears.

Chic ! meets those seeking alternatives, with their surprising initiatives, offbeat life-styles and unusual creations.

This magazine deciphers trends in fashion, architecture, gastronomy and design, revealing a world of creativity and wellbeing.
Innovation, the unusual, pleasure, and sustainable development are not just the stuff of creatives tey concern everyone!

This prime-time documentary depicts a day in the hectic lives of a few members of New York's high society, and takes the form of interwoven portraits of the city's most influential and powerful personalities, in fashion, politics, film, literature, music and more.

We follow some of the Big Apple's most powerful public figures as these kings and queens of New York move in their circles of glitter and gold, of personalities and power.

Inspired by the city, they in turn, inspire the world. New York is their oxygen and opium. They dictate trends and shape opinion. They are envied and imitated. They are New York.
We spend a week in the company of these well-connected hotshots.

There are interviews with Jay Mc Ierney, Benjamin Millepied, Vito Schnabel, Diane von Furstenberg, Daniel Boulud and Elisa Sednaoui, among others.

Interviews with famous personalities such as Carole Bouquet, Paloma Picasso, the "nose" Jean Kerléo, Jean-Paul Guerlain and Serge Lutens are interspersed with accounts of perfume "recipes" to waft us into the heady world of perfume creation.

This film is the story of perfume through the ages. It takes us through the different stages a new perfume has to go through before it can be launched, from the moment when the fragrance is created to the complex manufacturing and marketing processes. It explores the reasons why we use perfume, and asks what makes one fragrance successful whilst another is instantly forgotten. At each stage, the celebrities and designers who put their name to a perfume, the "noses" who combine ingredients to produce a new fragrance, and the marketing experts and packaging designers who build an image around it take us behind the scenes of the international perfume industry.

Since the late 2000s and the start of the “Mad Men” series, a retro wave has swept over Western pop culture. The film recounts this “retro-mania” and what it says about our contemporary society.

From the cinema (an Oscar for “The Artist”, and “Gatsby” with Leonardo Di Caprio presented at Cannes), to television (“The Hours”, “Peaky Blinders” and “Fleming”), via fashion with Dita Von Teese’s version of the fifties’ figure, and the Swing Kids’ look of the 1930s - never before has our present been so imbued with the past. The culture of creation may be taking a look in the rear-view mirror, but young urbanites have taken things a step further by turning retro culture into a veritable way of day-to-day life.
 
In Paris, New York, Berlin and London, this “neo-retro” community adopts not only a quaint appearance, but also the values and codes of the era (the 1920s to the 1960s). Some denounce the stagnation of pop culture over the last couple of decades and see this retro culture as a sign of a certain cultural regression, but many others believe vintage culture enables us to better live in the present.
 
 

The Mysteries of the Tarot of Marseille is a documentary about the most enigmatic game of cards of all time. What do they mean? Who created them and for what purpose?

The Tarot of Marseille is known today as the fortune teller’s favourite game of cards. Owing to the strange figures that adorn them, for centuries these cards have exerted a strong power of fascination. In the caves of the Hungarian castle of Esztergom, a fresco attributed to Botticelli gives us the starting point to a fantastic investigation through the art and philosophy of the Renaissance, leading to a savant in the circle of Lorenzo de’ Medici. This man, Marsilio Ficino, was a philosopher, a priest, an astrologer as well as a magician. As argued in the film, he was also the mastermind behind the philosophical enigmas that are the images on the Tarot of Marseille. This set of images, as we shall see, rather than an ordinary game of cards, reveals itself as a pedagogical tool designed to transmit, while playing, the deepest secrets of Platonic philosophy.

Everyone is familiar with cheerleaders, the infamous "pom-pom girls". This journey takes us to the heart of the cheerleader myth, providing an insight into all aspects of America.

Scenes from American films and television series invariably come flooding back at the mere mention of the word cheerleaders, with young, attractive, smiling girls, in brightly coloured costumes jigging around on the side of the field, shouting support for their team. Cheerleaders are the incarnation of the America of tranquil high schools and suburbs. They are an object of fantasy par excellence, a jubilant youth that can be interpreted and reclaimed in endless ways.

Apple, the brand that symbolises counter-culture, has become a giant that dictates cultural norms and trends. At the root of their success story lies the genius marketing ploy of making mainstream power look tacky by declaring themselves counter to it, thereby conquering consumers with their cool.

The death of Steve Jobs, on October 5th, provided a dramatic illustration of the paradox of Apple, which is at the heart of this film. It is the first time in history that an entrepreneur has been applauded and mourned as a benefactor of mankind, and their commercial success lauded as a work of genius.
This fascinating ability to combine a "rebel-brand" image with huge commercial profits will be the object of this documentary investigation, which examines both the universe of Mac and modern man and his ambiguities.
Tracing the history of the brand, from the beginnings of the small computer company to today's multinational, the film shows how Apple has taken a giant bite out of the market, thanks to its aesthetic choices, emotional marketing and indisputable technological ingenuity.

A new generation - the geek generation - has taken over. It is now fashionable to be a geek and for everyone to claim to be one. In saga form, this documentary follows the irresistible rise of a generation and the cultural tsunami it has spearheaded.

First appearing in the 70s, geeks had a shared passion for computers, science fiction and comic books, and developed their own culture opposed to the norm. Right from the start, geek culture established its own key dates, codes, special places and cult figures. The Lord of the Rings, Star Wars, Steve Jobs, Pac-Man and Mario Bros were all vital references.
Things had changed by the 2000s. Now the first-generation geeks were thirty or forty and had become a vital creative and economic power. Their values reflected those promoted by modern society, and popular imagination - especially in films - turned the geek into a central character.

So the geek explosion is important to everyone. It is the symptom and representation of a new rapport with technology, a new way of communicating. It reflects a swing from traditional culture to pure entertainment culture.